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员工薪酬涨幅速度正在减缓，虽然你可能从未感觉到过“加薪是一种持久存在并具有惯性的速度“。
2016年中国员工薪酬增长预期平均为7.6%，是自2008年全球经济遇挫以来最低水平。
下面这张图表也告诉我们，从2013年到2015年，各个行业的涨薪速度（2015年为绿色条）的确在减缓，除了采购行业2015年与2014年相比稍有增幅。
你还可以拿出直尺比一比，到底哪个行业涨薪幅度最大。
近年来各行业对薪酬预算的控制越来越谨慎，怡安翰威特汽车行业2016调薪计划报告结果显示，2016年汽车行业调薪预算整体下调至6.7%，其中一线城市为6.4%，二线城市6.9%。也就是说，如果你身处汽车行业，那么你和同事们的工资平均增加6.7%，这一涨幅将低于往年。
在薪酬增长逐年放缓的环境下，个别新兴行业或短缺岗位的待遇却没有受到影响。
比如，电子商务的兴起壮大以及各企业对销售环节的重视，使营销、销售岗位不得不保持有竞争力的薪酬和福利，以吸引更多劳动力。
电子商务在消费品行业打开了新局面。消费品企业在短短两年间招兵买马，创造了大量线上营销和电商分销职位。
由于消费品企业有赖于品牌打造、产品推广及市场策略，市场部也往往扮演着关键角色。根据怡安翰威特统计数据显示，不计离职人员回流的情况，在中国，市场营销和电商人员数量在2016年度预期将分别增长31%和69%。
企业在壮大销售团队的同时，更期待拥有专业技能和行业经验的销售精英。而留住这类人才需要为其提供更加有吸引力的待遇。于是在预算紧缩和商业模式变化多端的“新常态”环境下，首席人力资源官为保有自身人才和薪酬竞争力而使用梯度薪酬计划。
众多公司开始致力于通过销售组织设计、培训和销售激励等举措激发优秀员工的积极性。2014年度怡安翰威特销售激励调研报告表明，有96%的调研企业针对高绩效员工制定了留用策略。
绩效薪酬是可持续全面薪酬的组成部分，此外还包括员工最关心的保险、非保险福利等。企业人力资源部门在不增加薪酬预算的情况下调整支付结构，需要通盘考虑如何通过销售激励、长期或短期激励等方式，调节浮动薪酬比重，使高绩效员工获得更高的激励份额。
因此，只要你是销售精英，你的薪酬将通过绩效调节变得越来越丰厚，你不必为行业的整体经济走势而发愁。何止是年底加薪，你可以做到月月都加薪。
文/席春慧
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